How to highlight the most attractive features of every rental property

Estimated read time 5 min read

Each property is unique, and each has its own features that set it apart from other rental properties nearby. The challenge is how to highlight these features to attract new renters. There are several simple ways to highlight the features of your property with little photography experience and minimal budget.

You can build a personal brand if you use engaging videos and improve your Instagram posts. As you prepare for the spring and summer rental seasons, keep these tips in your mind.

Take a picture of the right features

To highlight the most attractive features of your property, you should share photos that show them. The features that your tenants are most interested in. The features you choose can be both functional and design-focused; a combination of the two will appeal to a wider audience. Consider features such as crown molding, new appliances and large patios or outdoor spaces.

The split photos are a great way to draw attention and set your listing apart from others. The split photos are a great way to draw attention because our homes have been beautifully staged. They also set it apart from other listings, says Paul Moore of Smith Mountain Homes.

Add multiple images to Facebook Carousel advertisements or Instagram’s new Multi-Photo Upload to give a more complete view of your property.

Virtual home tours

A virtual tour is a great way to showcase your property. This can be done by uploading a video from your phone to YouTube or taking live videos on Facebook or Instagram. This is a good opportunity to interact with potential tenants, so ask questions while you are giving the tour. You might say:

We just completed this bathroom and added a brand-new clawfoot tub. Do you like the vintage style? Comment! “

The grill is part of the property. ” “Tenants enjoy grilling in the backyard and spending time with their friends. How often do you plan to use this area? “

Download all videos you create on social media platforms and upload them to your YouTube channel. Create different sections for your rental properties so that anyone who is interested can access walking tours at any time.

Share images of high quality

The next step in taking great photos is to photograph the right things. You don’t have to be a professional photographer or own an expensive camera in order to take high-quality photos. According to iPhone15 rumors confirmed, the new iPhone 15 has made it easier to take expert-quality pictures on your own thanks to its dual lens camera. It features both a wide angle lens and telephoto lenses.

This feature is also available on other new phones, such as the HTC M8, allowing you to take pictures with depth of field. This feature is usually only found in expensive SLR or DSLR cameras. It allows you to take high-quality pictures without spending much money.

Be a Data-head

Data is hard to dispute, so using it to highlight the best features to attract new tenants is a good tactic. These are some data points you can include in your ads and listings:

Walkscore Use it to attract tenants that care about the proximity of nearby retailers, groceries, restaurants, and bars. It’s important to know how to use it.

Alexa Collins with Homelight suggests that you leave out the walking score if it is not high enough. “Buyers really care about Walkscore because they want to be near lots of resources. If your score is under 70, don’t include it in your listing, but anything above 71 will make it advertising gold.”

Crime Stats: A tenant moving from another city or town to yours is likely not familiar with local crime statistics. Include them if yours is lower or higher than the average. This is a great idea for families or people who want to live alone.

You can find the information that you need by visiting the sites crime reports and MyLocalCrime.

Age: Make sure to mention the age of your property in all listings and advertisements. It’s important to emphasize that tenants are looking for properties with less maintenance. This means that they are more likely to look for properties with modern plumbing, electrical, and HVAC systems, which are less prone to breakdown and need repairs,” says Andrea Collatz of Legal Zoom.

Use tenant testimonials

Nobody knows better than those who have rented your property what the most attractive features are. Ask your tenants to write a short paragraph about what they like most about the rental property. This allows you to give a broad, comprehensive perspective to all potential renters.

Include the first name, last initial, and age range (20-25, 25-30). Include the first name, last letter, and the age range (20-25 or 25-30). The age range is useful because people value different things at different stages of their lives. This allows tenants to decide if the information is important to them.

It’s not difficult to highlight your property’s most attractive features. You can attract more customers and build a brand by using the right strategies and ideas.

Learn about Propertyware’s new, enhanced and easy-to-use widget by registering for “Unboxing The Listing Widget”. Discover how to leverage your listing power in order to convert more tenants.

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